A New Year’s Eve festival at MVM Dome
Weekend Event, the organiser behind STRAND Festival, will close 2026 with a two-stage indoor festival called HELLO 2027 at Budapest’s MVM Dome on 31 December. Doors are scheduled for 5pm and the programme will run through midnight and into the new year.
Beton.Hofi is the headline act and will take the stage shortly after the Hungarian national anthem for an almost 90-minute concert. The line-up also includes K-OSZ Disco with Hazetomika and Lil Frakk, Mehringer Marci, Irie Maffia, Sisi, KKevin, VZS, gyuris, Vini, Mollywood, Spacc and a year-closing DJ set by Hundred Sins.
Ticket schedule and club access
Public presale begins at 8am on 9 October 2026. Members of the STRAND Club and SopronFest Club can buy from 8am on 8 October. Prices will change dynamically; the organiser’s release indicates an average opening level of around HUF 20,000.
The 24-hour club window extends the value of a summer-festival community into the winter season. It can support early conversion, first-party audience growth and cross-activation between the STRAND and SopronFest customer bases.
Commercial opportunity
HELLO 2027 creates a year-end sponsorship platform around two stages, an arena setting and a high-attention midnight moment. Potential packages include stage naming, entry and mobility partners, premium drinks and hospitality, and a branded countdown activation.
Summary
HELLO 2027 is a two-stage indoor festival at Budapest’s MVM Dome on 31 December 2026. Beton.Hofi performs after midnight; public presale begins at 8am on 9 October.
Frequently asked questions
- When and where is HELLO 2027?
- 31 December 2026 at MVM Dome in Budapest, with doors at 5pm.
- Who is the headliner?
- Beton.Hofi, performing an almost 90-minute concert shortly after midnight.
- When do tickets go on sale?
- Club members gain access on 8 October at 8am; public presale starts on 9 October at 8am.
